8/18/2023 0 Comments Amazon chromecast dongle![]() It’s unclear whether YouTube will now return to the Echo Show and if Google is still planning on removing access to the video site from the Fire TV next month. However, the relationship between Apple and Amazon improved after Prime Video made its way to tvOS and the App Store last week. However, this feud became increasingly petty given how asking Alexa on the Echo to order a Chromecast would place a Fire TV in consumer’s shopping carts.īesides the Cast line of streamers today, the Apple TV is also returning to Amazon. ![]() ![]() At the time, the retailer noted that it wanted to avoid the customer confusion of selling devices that didn’t work with their own streaming service. In 2015, the Google devices were removed as they directly competed with Amazon’s own Fire TV lineup. However, as of publishing, product listings are still not yet live. In a statement to several publications Thursday morning, Amazon noted that the Google Cast streaming pucks will now be available for purchase through the online retailer. Today, the online retailer appears to be acquiescing to Google’s complaints over the lack of Chromecast devices on sale. The device is still in testing, however, so we’ll have to wait and see what emerges in terms of features included in the final version.In early December, Google and Amazon’s product dispute escalated resulting in the removal of YouTube from the Echo Show, but more importantly Fire TV. The gaming piece looks to be something that could offer a considerable advantage over the platforms of its rivals, and perhaps put Amazon into more direct competition with Steam, as well as major game console makers. We’ve heard conflicting things about what exactly would be included in an Amazon set top box, but it seems likely the company would use it to promote its streaming Amazon Instant Video and Amazon MP3 offerings. Plus, it could plug into the recently leaked Amazon gaming controller, despite the fact that the device is said to be sold independently of any set top box and compatible with Kindle Fire tablets, too. Plus, if added in as an Amazon Prime member benefit, the e-commerce company could have yet another incentive to get users on board with its premium product. Offering streaming gaming would provide a huge competitive advantage over its rivals in the set top box space, both large and small, and OnLive’s failure wasn’t due to a lack of demand, but due to the high cost of operation and lack of ability to scale. Amazon has a big head start: It already manages huge server farms to power its digital content and cloud service offerings. The company had racked up considerable debt during the course of its operations, which were cost-intensive in part because of the need for it to establish high-capacity servers across the country to provide its service. ![]() OnLive was acquired by Lauder Partners, in a deal that was designed to relieve its financial troubles. The titles, which are said to be top-tier games, will be streamed from Amazon’s services at 30fps (which is comparable to most online video) according to our source. ![]() These streaming efforts will be more akin to the remote game service offered by OnLive, than to the local streaming that Nvidia offers through its Shield Android gaming console and Nvidia-powered gaming PCs. Streamed PC titles is in keeping with some of what we’ve heard before in whispers around Amazon’s efforts, and makes sense given that the company sells digital download titles for PC and Mac direct from its ecommerce website. But the interesting component could be the way the gadget approaches gaming. The stick form factor is not a surprise, given that Roku has just launched its own device using the same design, and the Chromecast has done so well in terms of attracting buyers. In addition, one source claims it should have support for streaming full PC game titles, and as such might be able to compete with consoles including the Xbox and PlayStation, instead of just Android-powered living room game devices. Amazon is readying a game console/set top box of its own, and we’ve learned from multiple sources familiar with the device that the Lab126-produced gadget will have a form factor similar to the Chromecast, or in other words it’ll be a stick or dongle as opposed to something like the Apple TV. ![]()
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